United Energy Around The Bay launches with big changes for 2023

The 2023 edition of the United Energy Around the Bay was launched at Kerferd Road Pier in Albert Park this morning with a suite of exciting changes that promise to make it the best one yet.

For the first time since 1993, participants of the United Energy Around the Bay will enjoy a closed lane of the Princes Freeway in a tremendous boost for rider safety and enjoyment. Freeway speeds will also be limited during the event.

This will be a game-changer for riders of ‘The Classic’ route and the challenging 300km option.

Those taking part in the Family Ride will also enjoy more peaceful pedalling, with fully closed roads around Albert Park Lake to offer riders of all abilities a separated route for traffic-free family fun.

In addition to these safety measures, Bicycle Network is delighted to bring the start line back to Geelong for the 135km route.

“These changes are the direct result of invaluable feedback provided by our members and we’re thrilled to bring them to life for the 2023 United Energy Around the Bay,” says Bicycle Network CEO Alison McCormack.

Excitement levels were high at the launch event in Albert Park this morning, where Olympian Simon Gerrans and the voice of cycling Matt Keenan recalled tales from previous Around the Bays and spoke of the event’s unique ability to bring the bike riding community together.

Former AFL footballer Brendan Fevola and AFLW footballer Deanna Berry, official ambassadors for charity partner Maddie Riewoldt’s Vision, were in attendance, sharing their excitement for the upcoming event.

Bicycle Network is thrilled to be teaming up with Maddie Riewoldt’s Vision as a charity partner for United Energy Around the Bay for the next three years.

The two health charities are aligned in their purpose of improving the health of Australians and are enthusiastic about what they can achieve together.

“Every three days, a person is diagnosed with Bone Marrow Failure Syndrome, many of them children and young people; tragically, 50% will not survive,” says Amy Coote, CEO of Maddie Riewoldt’s Vision. “This partnership will change lives, helping Maddie's Vision fund much-needed research and support for patients and families living with these life-threatening conditions.”

“United Energy Around the Bay is an iconic event that’s enjoyed by thousands and it’s great to be part of it,” says United Energy’s General Manger of Network Services James Walker. “At United Energy, we are pleased to be able to support the events that are important to the communities we serve. We are part of the community and every day we have teams working across the region supporting reliable power.”

Tickets for the 2023 United Energy Around the Bay are now on sale.

This article was made possible by the support of Bicycle Network's members who enable us to make bike riding better in Australia.